Handbook of Business Communication : Linguistic Approaches. Gerlinde Mautner
Author: Gerlinde Mautner
Number of Pages: 600 pages
Published Date: 15 Mar 2017
Publisher: Walter de Gruyter
Publication Country: Berlin/Boston, United States
Language: English
Type: eBook
ISBN: 9781614516835
File size: 43 Mb
File Name: Handbook.of.Business.Communication.Linguistic.Approaches.pdf
Download Link: Handbook of Business Communication Linguistic Approaches
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In spite of the day-to-day relevance of business communication, it remains underrepresented in standard handbooks and textbooks on applied linguistics. The present volume introduces readers to a wide variety of linguistic studies of business communication, ranging from traditional LSP approaches to contemporary discourse-based work, and from the micro-level of lexical choice to macro-level questions of language policy and culture.
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